Avianca no isá in bankrupt, These were the words of CEO Anko van der Werff during a press meeting held in Bogotaá.
With the aim of denying or clarifying informationón that has circulated in the media and social networks, as welléto implement an administrationón transparent, the new CEO of Avianca Anko van der Werff and CFO Adrián Neuhauser, they held a meetingón with mediaón Colombians and internationals in order to clarify all the doubts that the situationócurrent n of the aerolínea has generated.
In this context and as úonly specialized and Ecuadorian medium, I was part of this important event for Aerolíline that aims to support your communicationón around the Plan Avianca 2021.
In a press meeting that lastedó más de 1 hour and half, transcendental issues of the current and future of the airline were addressedínea.
Given the altíhuge amount of informationón that was generatedó with questions from all participating media, to beá you better listen to it yourselves. The audio is long and I upload ití a YouTube, but very important to know the situation in detail.ón and future of the almost centenary aerolíNew Avianca.
The audio
If they do not wish orír all the material, acá I leave a summary of the points máimportant aspects of the meeting with the media.
Outstanding
- Avianca Holding is notá bankrupt or in the process of entering this judicial process.
- It has improved 20 points punctuality.
- There are 5 pillars that will define the future of Avianca:
- Simplify itófleet number.
- Rethink the route network.
- Fortalecer la the situationófinancial n.
- Divest in some parts of the business.
- Improve attentionón to the client.
- the airíthere is no excuseá in protectionón bankruptcy court and does not plan to do so.
- With United we will unifyán strength to be más efficient, tener más capacity, flights and routes.
- It will generateán differentiated lower cost rates, starting in September in Ecuador and October in Colombia.
- United and Kingsland want to invest 250 millions of dólares in Avianca.
- The initial objective is to enhance the operationón.
- the airínea beá «rethought» and it is a good time to do it coinciding with the 100 añthe company.
- Avianca Ecuador isá very well and there is potential for growth in the market in and from the país.
- Ocean Air y Avian jamás were part of Avianca Holdings.
- New potential routes are analyzed in México, Brazil, Am Centerérica, Argentina and others from Bogotá and other mini Hub.
- From evaluationúto a reconfigurationón of the interiors of the short and medium range fleet to increase the number of seats for smaller or growing markets.
- The current fleet, afterés of the sale and departure of aircraft already announced, spaghettiéto beá evaluated with the objective of unifying the same.
