the airíecuadorian nea Equair announces the arrival of its new Executive President, Frederik Jacobsen, who assumes this new role in order to enhance the company's growth and positioning strategyñía.
In just six months he has achieved a 25% to participateón in the national market, with a level of satisfactionón in its users 96%. Continuing with its expansion plansón and inversesón, the airídon't countá with his third aircraftand by the end of September.
To give continuity to its main pillars: Security, Sustainability and Excellence in service, Equair Bet on Jacobsen, an industry expert, to execute the ambitious projects that the airline hasínea in the país.
“This is a new challenge that I assume with responsibility and passion.ón, I know of the challenge they have had to position themselves in the Ecuadorian market and that in a few months they have great recognition from their users. My arrival is to add and contribute my knowledge and experience to an airlineíline that has a lot of potential, I am sure that we will achieve great and important results”, expresó Jacobsen.
Frederik Jacobsen acumula más de 35 años of experience in the aviation sectoráuseful, most of that time managing and leading aerolídenies. From 1997 assumeó senior management roles in which I participatedó en la transformationón, financing and launch of passenger and cargo companies. He has worked for institutions as diverse as Lufthansa, DHL, Tampa Cargo, Swissport, VivaColombia, Arajet and LAS Cargo. As co-founder and first CEO of VivaColombia, he was in charge of introducing the low-cost model in Colombia, that has revolutionized the movement of passengers, convertedéndola in the second airínea más important of that país.
From the Board of Directors of the companyñía, They believe that this new leadership will allowá the great consolidationóWhat the company is looking for in the national market, guaranteeing its economic growthócute and sustainable, offering its users a service of high quality and excellence.
