The LATAM group was distinguished by its own clients in the categoriesías “Best Seat Comfort in Sudamérica” (Best Seat Comfort) and “Best Catering in Sudamérica” (Best Food & Beverage), as part of the APEX Passenger Choice Awards® 2023.
Per second toñthe consecutive, Users voted and highlighted the efforts of Aerolílines and LATAM for taking care of the passenger service attributes.
LATAM awarded at the APEX awards
“We are very happy to receive these awards, result of effort and dedicationón of our teams concerned daily with improving the travel experience of our clients”, assures Estela Espinoza, Senior Manager Travel Experience, LATAM Airlines Group. “This award commits us to continue improving our service and elevating the experience on each of our flights.”, complements.
APEX reunionó opinionsóPassenger opinions based on neutral comments from third parties. for the prizes 2023, cases a thousandón of flights were rated by passengers of más de 600 aerolílocations around the world using a scale of up to five stars. Passengers made evaluationsóanimas in five subcategoryías: Seat Comfort, Cabin Service, Catering, Inflight entertainment and Wi-Fi.
¿Whaté What these recognitions mean?
With an eye on the customer, the teams of LATAM have worked intensely seeking to offer a careful and consistent on-board experience throughout the entire interaction process.ón with the brand, since the electionón of the flight until baggage claim.
In the case of comfort on board, the group has invested to date más of US$500 million in an extensive renovation projectónumber of cabins, which includes the installationón of totally new seats. These are selected throughés of a rigorous process to achieve the greatest comfort, highlighting characteríspecial features such as reclineóadditional n, headrest with six-axis movements, among other.
Particularly, in the cabin Premium Business, has incorporated new entries that have attributes such as: beds of 180 degrees toún más long, independentíto go out to the hallway, más space to store personal items and greater privacy, ensuring the best experience during the flight.
While, for improvements in Catering, tookó carried out a renovationóprogressive menuús in Economy and Premium Business cabins, incorporating ingredients that highlight the versatility of Latin American cuisine, with a greater variety of options and a large role of local products. in addition, joinó some of the recipes ícone of emerging chefs from across the regionón, in order to show their work and the impact they have in their places of origin.